At First South Bank we believe that our customers are the most important people in our business. The customer is the purpose of our work. We also believe exceptional customer service starts with meeting these standards of service.1.We will make prompt decisions and inform customers and prospects of these decisions. If we do not have the authority to make the decision we will go to the next level of authority to obtain the decision.
2.We will know the full features and benefits of all of our products and services so that we can effectively advise our customers on what is in their best interest.
3.We will be on time for any scheduled appointments.
4.We will return all customer and prospect calls on the same day messages are left.
5.We will staff and train our branches in a manner that minimizes our customers wait time. All of our actions will be intended to keep our customer from waiting. We realize their time is invaluable.
6.We will thank customers for their business because we understand they have choices in their selection of a financial institution.
7.We will greet everyone with a smile, make eye contact, shake their hand and ask them how we can be of service.
8.We will identify ways to say yes as opposed to no in order to accommodate our customer's individual needs.
9.We realize mistakes are inevitable; however, our goal is to correct all mistakes within the same business day with no impact to the customer. If not possible within the same business day we will notify the customer and keep them informed until the mistake is corrected.
10.We respect our customers and will treat each one with the dignity and respect we would want ourselves.